BRS Group is a collective of enthusiastic senior consultants with a mission to help our clients capitalize on change and seize marketplace opportunities. We are dedicated to identifying consumer trends and insights that will bring clarity to our clients’ business decision making.
Our standards are high and we work to a conceptual framework that is grounded in the relevant cultural and marketing context. Our philosophy is to apply integrated research solutions to business and consumer issues, and we therefore use a deep toolbox of methodological approaches – employing traditional and online qualitative and quantitative techniques to suit the challenge at hand.
BRS Group has been operating for nearly 30 years, and in that time we’ve done everything from interviews with commercial wine buyers in New York, to pricing surveys in Japan, to automotive design clinics in California, to blogs about handbags in virtual space. No two days are the same, no two projects are the same, and we like it that way.